Al Baraka Bank Egypt has announced the provision of 50 modern fishing boats to small-scale fishermen in the city of Zefta, Gharbia Governorate. The initiative is implemented in collaboration with Sonaa El Kheir Development Foundation, a member of the National Alliance for Civil Development Work, as part of the “Marakeb El Rezk” initiative and in celebration of “Al Baraka Day,” observed annually by the bank on November 11. The initiative aims to empower local fishermen to expand their operations and secure a sustainable source of income for themselves and their families.
This year’s “Al Baraka Day” is launched under the slogan “Zero Hunger,” aligning with Sustainable Development Goal 2 of the United Nations. In this context, the bank is providing beneficiaries with the necessary production tools and equipment to support their operations and improve their standard of living. The provisions include boats equipped with motors and integrated fishing gear, along with fishing nets and fish storage ice boxes, enabling the fishermen to carry out their trade more efficiently and enhance their economic stability.
The boats were handed over in the presence of Major General Dr. Alaa Abdel Moaty, Governor of Gharbia; Mr. Sherif Ezzat, Head of Marketing and Corporate Communications at Al Baraka Bank Egypt; Ms. Ayat Emam, Head of Corporate Communications and Corporate Social Responsibility at the bank; Ms. Caroline Eskandar, Corporate Communications Manager at the bank; Mr. Hany Abdel Fattah, CEO of Sonaa El Kheir Development Foundation; and Dr. Mohamed Abdel Galil, Deputy CEO and Head of the Projects Sector at the Foundation.
This initiative reflects Al Baraka Bank Egypt’s strategy of directing its social responsibility efforts toward projects with direct economic impact. By providing eligible beneficiaries with genuine opportunities for work and production, the initiative enables them to build stable income streams, positively impacting their living conditions and supporting their ability to achieve economic independence.
Hazem Hegazy, CEO and Vice Chairman of Al Baraka Bank Egypt, expressed his delight in collaborating with Sonaa El Kheir Development Foundation on the Marakeb El Rezk initiative, stating: “At Al Baraka Bank Egypt, we are dedicated to directing our corporate social responsibility efforts toward initiatives that respond to citizens’ needs. Through this initiative, and in partnership with Sonaa El Kheir, we will be able to help beneficiaries expand their professional operations and increase their productive capacity while securing a sustainable income stream, ultimately improving their living standards and better supporting their families.”
He emphasized that the bank remains committed to executing community initiatives in collaboration with civil society organizations, with a strong focus on projects that deliver direct benefits to recipients and foster economic empowerment. He noted that “Al Baraka Day” serves as one of the occasions through which the bank demonstrates its commitment to corporate social responsibility by driving practical initiatives aimed at creating a positive impact on the lives of individuals and communities.
For his part, Mr. Hany Abdel Fattah, CEO of Sonaa El Kheir Development Foundation, explained that the Marakeb El Rezk initiative aims to help small-scale fishermen upgrade their skills and secure a sustainable source of income for themselves and their families. This is achieved by providing modern fishing boats equipped with motors and comprehensive fishing gear, delivered to them entirely free of charge, with priority given to those who support large families and do not already own a fishing boat. He highlighted that this collaboration represents a significant step within the efforts of the National Alliance’s member organizations to support the most vulnerable groups and enhance sustainable economic empowerment opportunities.
It is worth noting that “Al Baraka Day” is an annual initiative celebrated by Al Baraka Group and its subsidiaries worldwide, where the group dedicates its efforts to encouraging employees to participate in activities focused on serving local communities. This initiative reflects the group’s commitment to socially responsible practices and embodies its core values of fostering mutual benefits and collaboration among partners in success, highlighting its dedication to creating a positive impact through community service.
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